- Posted by The CorkGuru
Interactive wine menus are changing the restaurant experience for guests across the country as well as improving the effectiveness of beverage marketing for restaurant and bar managers. While private collectors have been using wine apps to manage their own cellars for a few years now, wine apps are just starting to take off in restaurants, and so far to stunning effect. The statistics are in, and wine menu apps are shown to significantly enhance a restaurant’s wine sales as guests use the interactive wine lists to explore both less familiar and higher priced wines. Our infographic breaks down some of the most compelling changes that restaurant wine menu apps are creating in the places where they are introduced.